April Avey Trabucco / Professional Resume

SUMMARY

I’m a highly reliable and personable team player skilled at delivering polished, engaging content that resonates with target audiences. Managing time sensitive tasks by implementing organizational systems and communicating an organization’s unique and vital role by weaving value propositions with tailored solutions are two strengths I bring to every project I work on.

EXPERIENCE

RAISING RESILIENCE, Bainbridge Island, Washington

Executive Director (July 2019 – current)

Raising Resilience supports the Bainbridge Island community with parenting education, resources, and connections to help families thrive.

Created and implemented strategic plan for capacity building phase. Increased participation and doubled earned and contributed income by creating alternate revenue sources. Built sponsorship program. Developed and launched CONNECTIONS CAFE. Created content and site map for new website.

Grant Writer / Strategic Planning Consultant (September 2018 – June 2019)

Submitted Raising Resilience’s COBI Human Services grant proposal. Completed a strategic planning process for the board of directors.

AWS CLIENTS

BUILDING BLOCKS KRISTIN CRONIN BOONE, MS, LMFTA, Bainbridge Island, WA

Speaker/Author Platform Development (2022)

Kristin Cronin Boone is a licensed marriage and family therapist and author of The 51% Principle

Created strategic plan for development of an author/speaker platform.

BUILDING BLOCKS NORTHWEST, Bainbridge Island, WA

Copy Writing and Web Development (2022)

Building Blocks Northwest offers behavioral health services, education, and support

Completed design, copy, and graphics for new website.

THE GUIDANCE TEAM, Bainbridge Island, WA

Marketing Content (2020 – 2021)

The Guidance Team offers Executive Functioning Skills groups

Copy writing and graphic design for promotional materials.

CARL SUSSMAN (realtor), Bainbridge Island, Washington

Copy Writing and Web Development (2018)

Carl Sussman matches discerning buyers with unique properties that fit their goals and lifestyle

Addressed brand strategies, created content, and designed a new website.

THE DAVID LEWIS REAL ESTATE GROUP, San Jose, California

Copy Writer (2017)

The David Lewis Real Estate Group helps people achieve their financial goals one home at a time

Addressed brand strategies and revised/created content for their marketing materials.

WEST SOUND COUNSELING, Bainbridge Island, Washington

Marketing Content Consultant / Writer (January 2017 – April 2017)

West Sound Counseling offers a motivational, client-centered path to healing change

Developed practice brand and designed website. Wrote content for website and social media platforms. Established online presence. (West Sound Counseling was absorbed by an umbrella organization and the individual site is not currently operational).

PACIFIC WEST LAND, Bainbridge Island, WA

Copywriter (2016)

PWL offers capital management, acquisitions, and asset management services

Provided editing and copywriting services for client communications.

SOUND COUNSEL, Bainbridge Island, Washington

Marketing SEO Content Consultant / Writer (2015-2017)

Sound Counsel is a solution-focused therapy practice serving individuals seeking counseling for crisis, challenge, or change

Created and implemented social media marketing plan and wrote content for website and social media platforms. Developed and facilitated collaborative wellness promotions. Managed web content and events calendar; ghostwrote blog; and generated, curated, and implemented social media content.

LILITAB TABLET KIOSKS, San Rafael, California

Copywriter / Content Consultant (2016)

Lilitab offers multi-function tablet kiosk systems

Provided content analysis and copywriting services for Lilitab’s website. Created editorial style sheet.

PAST PROFESSIONAL EXPERIENCE

FIRST AID ARTS, Seattle, Washington

Consultant, Grant Writer (June 2012 to September 2014)

First Aid Arts provides resources for trained arts therapists and artists of all kinds to engage in the healing process with at-risk youth and survivors of extreme trauma.

Created funding source plan based on carefully researched prospects. Consulted on pricing model for earned revenue plan. Compiled research data and implemented development plan.  Wrote and edited proposals to prospective grantors, identifying opportunities to repurpose grants in the process.  Prepared operational and programs budgets.  Developed grant status matrix.

SAN JOSE JAZZ, San Jose, California

Grant Writer (April 2011 to April 2012)

SJJ produces one of the largest Jazz Festivals in the United States and is a mature provider of standards-based music education programs

Researched grant opportunities. Identified, developed, and maintained grants for multiple programs and services. Prepared proposals and budgets. Worked collaboratively with SJJ team to increase grant revenue and interpret grant applications. Developed and maintained relationships with private and federal agencies. Prepared interim and final narrative reports per funder’s requirements. Maintained grant status matrix. Secured grants from four funders new to San Jose Jazz.

MEXICAN HERITAGE CORPORATION, San Jose, California

Grant Writer (August 2010 to April 2011)

MHC produces the largest Mexican Heritage and Mariachi festival in the United States and provides standards-based music education programs

Conducted research to identify funders for multiple programs. Maintained relationships with current and past funders and cultivated relationships with prospective funders. Compiled research data and implemented development plan.  Wrote and edited proposals to prospective grantors, identifying opportunities to repurpose grants in the process.  Wrote interim and final reports.  Maintained grant status matrix.

AMERICAN MUSICAL THEATRE OF SAN JOSE, San Jose, California

Sponsorship & Promotions Manager (August 2003 to August 2004)

AMTSJ was a nationally recognized producer of professional musical theatre for over 75 years

Procured multiple new sponsorship deals including Barnes & Noble, Embassy Suites, Mervyn’s, Paolo’s, & Santana Row. Renewed existing sponsorship deals. Managed benefits structure and benefit fulfillment. Researched and compiled audience demographics.  Produced sponsorship collateral.  Launched Business Club to solicit a wider range of joint, low-level sponsorships.    Created tailored show promotions with local retail partners.  Managed marketing and public relations for second stage season.  Managed Guest Star program.  Managed special events including speaker series, chairman’s receptions, season gala, and sponsor cultivation receptions.

THEATREWORKS, Palo Alto, California

Director of Sales and Marketing (November 2001 to May 2002)

TheatreWorks is a nationally recognized professional theatre company on the Peninsula

Managed publications, promotions, sales, and telemarketing campaigns. Managed department budgets and revenue projections. Implemented new pricing structure. Increased subscription numbers by 5%. Increased single ticket sales by 15% by developing targeted promotions unique to each show. Analyzed competition and current market trends. Pioneered corporate employee discount program, garnering 56 Silicon Valley corporate partnerships.  Established young professionals program, diversifying audience by hosting networking receptions. Redesigned website, resulting in a more consumer oriented interface. Implemented online subscription sales.  Maintained website and launched season announcement  web and telecasts.  Produced television and radio commercials. Developed speakers bureau.  Conducted brand recognition focus groups. Sat on advisory committee for the National Alliance of Musical Theatre.

NIDEK, INC., Fremont, California

Marketing Communications Coordinator (February 2000 to November 2001)

Nidek is a medical laser manufacturer and distributor.  

Assisted in new product introduction phase.  Managed training and marketing videos. Liaison to Preceptors for company presentations and clinical studies.  Coordinated trade shows, user’s meeting, and special events. Developed sales tools for the national sales force. Managed ad campaigns and promotional materials.  Coordinated press releases, press kits, and media relations. Coordinated journal supplements. Implemented new database procedures.  Managed marketing budget.  Trade Show; Advertising Coordinator (April 1998 to February 2000) Managed development of custom exhibits. Facilitated trade show services. Managed direct mail campaigns and ad placement for 4 product lines. Consulted on web design. Maintained links and association memberships.  Maintained advertising and trade show budgets. Coordinated events.

COHERENT MEDICAL, INC., Palo Alto, California

Sales Coordinator (November 1995 to April 1998)

Coherent is a medical laser manufacturer and distributor.

EDUCATION

AMDA College and Conservatory of the Performing Arts (one of America’s premier conservatories for the performing arts), New York, NY.  Graduated, 1992.

SOFTWARE / PLATFORMS

Office Programs: Adobe Acrobat, Dropbox, Excel, Google Workspace, Power Point, Publisher, Scrivener, Windows, Word

Finance: QuickBooks

Grants: Common Grant Application, GrantWatch

Graphic Design: Canva Pro, Photoshop

Email Marketing: Constant Contact

Social Media: Facebook, Instagram, Twitter, Linkedin

Project Management: Trello

Video Applications: Video Editor, Vimeo, Zoom

Website Platforms: Wix, WordPress, Squarespace

CONSULTING / SPECIAL PROJECTS

BAINBRIDGE ISLAND METRO PARK AND RECREATION DISTRICT

YES for Parks / Levy Renewal Committee: Social Media and Newsletter Content. Ballot copy (2021)

OVATION  ovationmtb.com

Board Member: Grants, Social Media Content, Poster and Postcard Design (2016)

ARTSOPOLIS  artsopolis.com

Event Liaison, Web and Print Copywriting (2004-2013)

AMERICAN MUSICAL THEATRE OF SAN JOSE amtsj.org

Group Sales Manager (August 2007-December 2007)

TABARD  tabardtheatre.org

Marketing, Sponsorships, & Public Relations (2004- 2009)

HOBBIES

Creative Writing, Singing, Yoga, Performing Arts, Community Volunteer, Arts Patron